• Robaque@feddit.it
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    Unsurprisingly, it’s likely that this “death threats” situation was made up by the ceo: https://www.reddit.com/r/gamedev/comments/16j21jg/the_truth_behind_the_unity_death_threats/

    It’s a reddit link, ik… here’s a copy of the post:

    The truth behind the Unity “Death Threats”

    Unity has temporarily closed its offices in San Francisco and Austin, Texas and canceled a town hall meeting after receiving death threats, according to Bloomberg.

    Multiple news outlets are reporting on this story, yet Polygon seems to be the only one that actually bothered to investigate the claims.

    Checking with both Police and FBI, they have only acknowledged 1 single threat, from a Unity employee, to their boss over social media. Despite this their CEO decided to use it as an excuse to close edit:all 2 of their offices and cancel planned town hall meetings. Here is the article update from Polygon:

    Update: San Francisco police told Polygon that officers responded to Unity’s San Francisco office “regarding a threats incident.” A “reporting party” told police that “an employee made a threat towards his employer using social media.” The employee that made the threat works in an office outside of California, according to the police statement.

    https://www.polygon.com/23873727/unity-credible-death-threat-offices-closed-pricing-change

    Polygon also contacted Police in the other cities and also the FBI, this was the only reported death threat against Unity that anyone knew of.

    This is increasingly looking like the CEO is throwing a pity party and he’s trying to trick us all into coming.

      • Medatrix@lemmy.world
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        1 year ago

        Yeah if I were the CEO I would be avoiding a town hall like the plague.

        He essentially just called a bomb threat on his highschool before a final he was going to fail. Then came home to his family crying about how scary it all was.

    • ipkpjersi@lemmy.ml
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      Yep, a lot of companies will make shit up to make people feel bad for them, and to try to make themselves seem like the victims in all of this while hiding the real victims when they are the abusers.

      It’s honestly fucking disgusting behaviour, it makes me sick.

    • Draconic NEO@lemmy.world
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      Yep it doesn’t surprise me, I’ve seen many people claim “death threats” to get out of responsibility for doing or saying something that was not respectable, or that was flat out evil.

      They do this because it works very well, death threats are so serious and so scary that if somebody said they got them you would immediately give that person a pass (unless they’re a Nazi then they deserve it, you don’t give Nazis a pass for anything) no proof required, though it also would be incredibly easy to forge proof of such an event for anyone skeptical and it would be enough for 99% of people, the remaining 1% of dissent would then be written off as crazy people.

      I’m willing to bet that this will continue to happen and people will continue to go along with it because there are enough cases of people making real death threats to innocence cover up the false ones and make them seem more real than they actually are.

  • Chaotic Entropy@feddit.uk
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    This shouldn’t be a distraction from the core issue, but obviously people should cut this shit out.

    You can’t sneeze online without some sociopathic child threatening to slit your throat.

    Edit: Annnd it was an employee of Unity that made the threats…

  • HRDS_654@lemmy.world
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    Talk about blowing shit out of proportion. People need to realize that making death threats is a good way to make the bad guys look like the good guys.

    • Draconic NEO@lemmy.world
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      Which is probably why the CEO made it up using the single death threat from an employee as an excuse to close the company for the day and probably also get pity from people for it (see here for more details).

      I bet it probably won’t stay that way though, he’ll probably realize people are onto his lies and make some death threats from sock-puppet accounts and claim “No 4 reAl pEopLe arE sENdiNg m3 deAth tHreAts” I wouldn’t put it past him if people don’t keep falling for the current one, and if people keep the heat on him for his current bad decisions.

  • londos@lemmy.world
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    Hey! Don’t threaten people! Don’t hurt anyone! Just move to Godot. That’s it. Abandon ship, peacefully. These people care more about money than employee lives anyway.

    • whoisearth@lemmy.ca
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      I find this and other comments like this hilarious because you’re 100% correct and yet at the same time lemmy is a cesspool of people on every post about an owner, or landlord, or millionaire/billionaire about killing them, or beating them, or bringing out the guillotine, or eating them, etc etc.

      Again, you’re right. It’s amazing how tone deaf people are here though to not be aware their behavior reeks of the same extremism.

      It’s why I’m very much on the fence about continuing here outside of the memes. The people here are disgustingly naive and not healthy quite frankly.

      • stevedidWHAT@lemmy.world
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        Rich choking and killing the planet knowingly with no regard for human or any other life = unity devs

        500 IQ

        • lolcatnip@reddthat.com
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          Where do I find one of those? Most communities with any traffic feel like they’re full of the same people with the same axes to grind, just talking about slightly different subjects.

      • tsz@lemmy.world
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        Idk why the downvotes. It’s seriously off putting to be surrounded by people that clearly have no idea how the world works. It was funny before Trump. Now I take these meme waves with a grain of salt. Idiots in large numbers are dangerous. At least reddit was easy enough to use that the cesspool was diluted with less intense morons.

          • tsz@lemmy.world
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            I’m a landlord. Never evicted anyone. It’s a super high risk position to be in. My mortgage isn’t free. The upkeep to my property isn’t free. Time spent vetting renters so my neighbors don’t have to live next to crackheads isn’t free. You pay rent so you don’t have to think about maintenence costs, mortgage, risking allowing others to live in property you spent money you worked for on. All of that and any other subtly is lost on here. Going to work and enjoying it is possible. The world isn’t black and white. Communism doesn’t work on a large scale. Etc.

      • Hazdaz@lemmy.world
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        Pretty amazing how a small group on Lemmy can make Reddit look almost sane.

        • lolcatnip@reddthat.com
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          Because companies demanding more money from their customers for the same product is such a rare thing, right? Who could possibly have anticipated it!

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            Yes, retroactively changing ToSes to impose tyrannical taxes and fees that will bankrupt most users is, in fact, kind of a rare thing. The ruling class is usually a lot more subtle. And what they do is usually not so in-your-face that it is arguably illegal.

            Victim blaming is not a good look for you.

            • lolcatnip@reddthat.com
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              Have you actually looked at what they’re charging? Nobody is gonna be bankrupted. The pricing structure they announced guarantees the cut Unity takes is a tiny sliver of any developer’s revenue unless they’re literally only charging like $1 for their product in developing countries.

              There are no victims in this story, and even if there were, what I said would not be victim blaming. Seriously, point to where I said developers were asking for it. You can’t because I didn’t, but you’re so high on your own farts you can’t read a single sentence without wildly misinterpreting it.

  • StarServal@kbin.social
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    1 year ago

    Shitty Executive: “Oh shit, our terrible idea turned out to be wildly unpopular and we’re getting massive negative feedback! Quick, play the death threats card to make us look like the victim!”

    • Random Dent@lemmy.ml
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      Perhaps they could pay a small fee to not receive them.

      Or purchase the Happy Customer Times Season Pass, where for 12 months they only receive feedback telling them how awesome they’re doing. Only $39.99 per employee!

      *fees are liable to change at any time without notice, new prices may be applied retroactively

      • ezures@lemmy.wtf
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        1 year ago

        20 cents for every death threat not sent? Sure! Whos counting? Dont worry, our propiertary system counts every unsent message, you only need to pay up ^(works every previously unsent message, but only if you got more than 200 000 the past year, we got you)

        Bit seriously, why do some people always so eager to send death threats? It almost never achieves anything, gets you on the moral low ground and doesn’t even get to the right persons the first place.

  • Danny M@lemmy.escapebigtech.info
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    I hate humanity sometimes, why would they send death threats? Just don’t use their engine; this is the way you actually make a change – switch to something else, threatening people does not help you prove your point. I hate their new pricing changes too, but death threats are never warranted

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      Im some cases I could see how this could destroy someone’s livelihood and people have killed over that sort of thing before. But my guess is that the people sending the death threats probably aren’t even developers.

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      While I’m not defending those who sent these death threats or justifying these actions, I’m sure a lot work and progress will be lost for many companies because of these outrageous changes. It should be no surprise that many if not all of their clients are gonna be angry. Switching to another engine isn’t like switching from reddit to the fediverse.

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        They’re changing pennies per install, and only after the publisher is receiving over $200,000 per year, and they don’t count the first 100,000 installs. The price goes down dramatically for customers at the higher subscription tiers. I don’t understand why people are so pissed about them wanting such a tiny cut for providing the software that does so much heavy lifting for game developers.

        • ObsidianBlk@lemmy.world
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          First of all if you’re a poor (and possibly solo) developer who could only spring for the lowest tier you’re being charged the highest rate per install. That rate is 20 cents… per install… not per purchase… per install. If I buy the game once and install it on my desktop machine, my laptop, and my steam deck, the developer has to pay 60 cents. one of those computers breaks down and I need to reinstall the game, that’s an additional 20 cents every time. I have a young nephew who thinks nothing of installing a game to play for a day or two then uninstalling it to make room for another only to reinstall that first game again later. He does this with a lot of games… almost all of which are Unity games (I know, because he wants me to play these games with him quite often, so I see that logo pop up). Come January 1st, every time he installs that game, BOOM, developer owes 20 cents. My nephew isn’t special and, if he’s uninstalling and reinstalling games like that you can bet there’s 1000s of other kids doing the same! Hell, you don’t even have to be a kid. I might play a game for a few months, uninstall it, then reinstall it years later. That’s another thing… this 20 cents is perpetual! As a developer, what happens when you’re done with your game? You do have the time or energy to maintain the game anymore? This pricing model doesn’t care. You abandoned your game 5 years ago? Don’t care, 100 people installed your game, you owe us $20!

          • lolcatnip@reddthat.com
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            I didn’t realize they never “per install” quite so literally. That does make a big difference and it’s a really weird way for them to charge.

            Edit: Ok so according to another commenter your interpretation is common but wrong, and Unity clarified they mean the first install per customer only. So my position that this isn’t a big deal stands.

            • ObsidianBlk@lemmy.world
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              Sorry, no. This is not accurate either. According to Unity’s own FAQ regarding the subject… Which you can look at right here…

              Do installs of the same game by the same user across multiple devices count as different installs? We treat different devices as different installs. We don’t want to track identity across different devices.

              So, again, if I install the game on 3 different devices, Unity considers that 3 installs. If I build a new computer later, then reinstall the game there, it’ll count as a new install. The scary thing is… what if someone hates you as a developer? They now only need to buy your game once, then setup a script to roll VMs and install your game on VMs (each VM counts as a seperate device), and you, as the developer, will be hit with the new install cost each time.

              Additionally…

              Does the Unity Runtime Fee apply to pirated copies of games? We are happy to work with any developer who has been the victim of piracy so that they are not unfairly hurt by unwanted installs.

              The issue here is… the developer would already have been charged the fee for a “pirated” install, because, how is a developer supposed to even know their game was pirated in the first place. Here, the developer may already be financially hit for a pirated game and now has to spend time and resources with Unity to convince them that some percentage of installs are pirated installs. Earlier in their FAQ, Unity claims they do not have a “phone home” when a Unity game is run, so, how are they determining installs in the first place? “Aggregate data”… or, another words, “trust us”.

        • nyoooom@lemmy.world
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          Their new pricing is not horrible, but it’s pretty wonky at best

          After the first wave of outrage they had to clarify that it wouldn’t take reinstalls into account, which should have been clear from the beginning

          Also the fact that they take money on a game install wether or not that install generated any money is just dumb, most people would rather pay more as long as they have the guarantee that they only pay AFTER having made some profits

          Even with the qualifiers, it makes it super hard to make any financial projections as your profits are totally uncorrelated to the fees you’ll have to pay

    • hornedfiend@sopuli.xyz
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      What’s more curious to me is what kind of people are those that resort to such lows?

      I mean they might have mental issues,yes,but it’s scary to see that people seemingly intelligent and able to create games (asset flipping not included) can have such low morals and problem solving capabilities.

    • MJBrune@lemmy.world
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      I absolutely agree. I’d want to say those threats are people outside of the industry. People in the industry have received death threats themselves so they understand that it’s real shitty, right? I hope so.

  • Immersive_Matthew@sh.itjust.works
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    One of the issue here, and I am in absolutely no way defending Unity, is that legally an executive team works for the shareholders. They must ensure shareholder return no matter what as they are in the hook for it.

    Unity’s biggest issue is that they like many successful companies stopped innovating and have moved from a company run by technical people to one run by sales and marketing. Sales and marketing only know how to extract more out of the product they already have and not how to improve the product to make more in honest ways. I would (have) gladly given Unity more money if they offered tools that truly helped me get to market faster as then my win would be their win. Instead their product has become stagnant, slower not faster since 2019 and more expensive. I am getting less for more and it is unacceptable. Unity is a horrible business partner. But I can see why as they are a sales and marketing company now. Steve Jobs says it best in this 2 minute video. He got it. Why are so many other not getting this?

    https://youtu.be/tGKsbt5wii0?si=km7LTxsY6gwD-mvo

    • malloc@lemmy.world
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      is that legally an executive team works for the shareholders. They must ensure shareholder return no matter what as they are in the hook for it.

      Not an excuse for just blatantly fucking over the customers. By implementing this hostile pricing model, company is alienating their customers. Big game studios may or may not cough up the money (or just delay that payments and take Unity to court if threatened). Small companies will just not pay up and either kill their projects or redesign from the ground up using a diff engine. Indie devs will likely just use another engine all together.

      It’s a clear money grab that will backfire on them (losing trust of an already small community, and thus money will slowly stop rolling in). Fucked by the loss of sales. Fucking over the shareholders and creating new bag holders. Only winners here are the insiders that dumped their shares before announcement.

      C-level execs at Unity smoking crack.

      • Immersive_Matthew@sh.itjust.works
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        I agree. I think the issue is though that Unity (like many successful companies) have become their own worse enemies. Steve Jobs in this 2 mins video really explains it well. It will resonate what is going on at Unity and why they pulled such a stupid move. Wrong people are in charge and they have no means to make money honestly. Intellectually and creatively bankrupt. https://youtu.be/tGKsbt5wii0?si=v8_A2jW5uLewhbVS

    • DarkWasp@lemmy.world
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      That doesn’t mean making decisions that can ultimately hurt the business or their partners though. You can be greedy while not alienating the developers who drive the company’s profits. Decisions like these could make them lose millions or even go out of business.

    • 小莱卡@lemmygrad.ml
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      You could swap unity with any company really and it would be the same. once a business goes for an IPO, whatever mission/vision it had turns into making shareholders happy and fast. Profits go directly to shareholders by stock buybacks instead of R&D/salaries, so they have to squeeze consumers more and more with the same products to keep it up. it’s tragically comic that you mention Steve Jobs kinda talking about it when Apple turned into the GOAT of this stuff.

    • Queen HawlSera@lemm.ee
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      I imagine this policy will quietly be pulled with a statement about how due to “not expecting how unpopular the decision was”

      As soon as they get a subpoena from… every AAA developer.

      This would include Warner bros, as they own a video game Studio, in fact I believe Mortal Kombat 1 uses unity, and it’s supposed to be what gets their Christmas bonus this year. They would be fools to not already have their people on the case.

  • greavous@lemmy.world
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    This is a reminder that paying for a subscription means t&cs can be changed. You aren’t buying the engine etc just a license to access/use it for a period of time. Stop buying subscriptions!

  • Eezyville@sh.itjust.works
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    Well looking on the bright side. If death threats are starting to become common for the decisions that companies make then maybe WFH should also be common to protect employees. Can’t target employees at an empty office. The employees will have to be careful with social media however.

    • stevedidWHAT@lemmy.world
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      Personally I’m leaning more towards wanting to handle the death threats themselves.

      Because ya know they would continue and now you have to arm your home because corporate greed

      Hate this idea a lot

      • SCB@lemmy.world
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        because or corporate greed

        Corporate greed didn’t force these lunatics to have a gamer moment. There are ways to express displeasure that aren’t fucking death threats man.

        • stevedidWHAT@lemmy.world
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          Never once did I say corporate greed was a root cause , just the logical cause to the specific predicament I was speaking of.

          No shit the terrorist is the source of the issue.

    • Draconic NEO@lemmy.world
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      Well it seems like there we’re no death threats and the CEO largely made this up basically as an excuse to close the office.

      For the record it was a single employee, there were no people sending them death threats.

  • Ozymati@lemmy.nz
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    One threat, from and employee. Sigh.

    More realistic outcome - some game loving tweenage hacker does something fantastically destructive in whatever part of their infrastructure they can get into.

    • anlumo@lemmy.world
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      I still don’t get how a guy with such brilliant insight could be an absolute moron in other areas (such as his personal medical treatment)…

      • Rin@lemm.ee
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        I don’t understand, could you expand on his medical treatment?

        • anlumo@lemmy.world
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          He had easily treatable cancer if diagnosed early enough (which it was). He refused treatment, because he insisted on curing himself only using his exclusively fruit-based diet.

          When that didn’t help (what a surprise), he finally caved and did try to get treatment, but by then it was too late.

          • Rin@lemm.ee
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            Thank you for your explanation. I didn’t really know about his cancer more than the fact that he died from it.

  • Throwaway@lemm.ee
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    Whatcha wanna bet there aren’t any death threats? Seems to be a go to for “we’re assholes, but look at these imaginary assholes instead!”

    • iHUNTcriminals@lemm.ee
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      Don’t underestimate that shit. I’ve personally got death threats before. People are dumb as fuck. I’ve seen people actually follow through. Life is fucked up. Everyone’s batshit these days.

      I don’t say that in Support of unity though.

      • Kichae@kbin.social
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        Yeah, not only will people send death threats, but they’ll send them to random people they see on LinkedIn who happen to have the company in their bio.

        Instead of, like, to the CEO’s house.

        Because too many people are both angry reactionaries, and also cowards.

    • StarServal@kbin.social
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      Knowing how despicable the worst of the gaming community can be, I have no doubts that death threats were real.

      I also have no doubts that the despicable CEO, like others of his ilk who receive entirely justified negativity for their stupidity, will milk it as an excuse to dilute the negative feedback and shift to victimization.

    • xchino@programming.dev
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      I will absolutely take that bet. Given both how unpopular the decision is combined with it being even tangentially related to the gaming community I would be astonished if they didn’t receive death threats.

  • Queen HawlSera@lemm.ee
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    I am usually against such and still am, you should never send anyone deaf that’s, that is a felonious offense.

    That said I don’t feel sorry for the victim. You can’t blackmail every game developer in the world simultaneously and expect nothing to happen.

    • Chaotic Entropy@feddit.uk
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      Or just don’t send death threats… what a bunch of petulant lunatics people are.

      Disagree and express your disagreement, don’t use the opportunity express your violent inner child. You just distract from the actual issue you “care” about.